Advertising is the promotion of a product or service and is extremely pervasive in contemporary society. To maximize sales, companies will pay a premium for wide exposure through the mass media. Advertising space is common, but not restricted to these realms; billboards, public transportation, movies (product placement), schools, clothing, even bathroom stalls carry ads and the industry is constantly finding new ways to advertise.
The United States has the largest advertising market, accounting for half of the world's advertising expenditures (estimated at 500 billion in 2004 by the New Yorker). Japan holds a secure second place over Germany and the United Kingdom but still at less than one fifth of the U.S. total. In the United States, the number one target market for.
Each year ,fans experience the adrenalin charged ,heart stopping excitement of NASCAR racing firsthand by attending national tours to some tow dozen tracks around the country .NASCAR races attract the largest crowds of any U.S sporting events.About 240,000 people attended the recent daytona 500, far more than attended the Super Bowl, and the all state Brickyard 400 sells out its more than 300,000 seats each year .Last year alone NASCAR events capture 306 million television viewer.